MAKE BOLD STRIDES
I’ve recently returned from a family vacation in Alaska. We unplugged from cable TV, cell phones and text messages (try to do that with three kids!) for a week to enjoy adventures with nature as a family.
We went fishing, clamming and glacier viewing. We went on tours to view whales and other wildlife and we hiked in the magnificent Alaska backcountry.
On our hike we encountered some big hills and had to wind around trees and rocks to navigate the terrain. It was beautiful and challenging. We had to watch carefully where we were going, we had to help each other over obstacles and we had to make long, powerful strides to ascend the to the top.
That hike, and how we did it together as a family, reminded me of the early days of XANGO and how we have taken on challenges along the way to building the most powerful brand in direct sales.
There is a reason we call it XANGO Nation. We’ve been bold and unified since the beginning. That has defined the brand and way we’ve brought change to the industry. And we’ve done it by knowing where we’re going and helping each other along the way.
When we founded XANGO, we had a dream to create a company that would change the industry of health and nutrition. We had a dream to create a company that would change the philosophy of networking. We had a dream to lead…in innovation, creativity, culture, generosity and reward.
We wanted to build a brand that encompassed all of those things and more…so when people thought about XANGO, they would not only think about a product or a company…they would think about an experience. And, with our distributors, we did it.
XANGO is a company that is made of the greatest collective talent of distributors, staff and executives the industry has ever seen. Truly, we are a part of something much bigger than ourselves. And, with our vision guiding us, we will move ahead to our next threshold of growth.
I tell you now…and ask you to commit to XANGO’s brilliant future, and to each other, that together we will MAKE BOLD STRIDES…strides to change lives for the better.
We have big plans that we will execute with precision.
We’re going to work hard and we’re going to work smart. We’re not going to take our success, our brand or each other for granted. We’re going to make every day count. We’re going to build momentum now…and when we get to Convention in September, we’re going to take it to the next level.
As we approach our first decade in business, we will indeed Make Bold Strides…and we will do it together. We are proud of the great things XANGO has achieved. Going forward, we indeed will achieve even greater things.